In the paper the authors substantiate the basic cognitive model-image which serves for the generalized description of synergetic mechanism of the genesis of literary genres. In accordance with the principle of synarchic antinomy “unity – multiplicity” the article shows that the potential ideal world of the author’s creative intentions is realized by means of transformations of the limited number of archetype ideas into the multiplicity of meanings and literary genres as the alternatives of their materialization.

Kalyta_Taranenko_Genesis_article